For us to appreciate the state of the Internet today, it is essential to have a solid understanding of where web browsers and websites originally came from. For web designers and digital marketing agencies, understanding the history of web pages, and the evolution they have undergone, we can begin to comprehend the drastic changes necessary before we could enjoy the internet for what it is today.

The Browser Wars

During what is commonly referred to as the “Browser Wars” early on, Microsoft and Netscape duked it out to see which would rise as the prevailing browser. For a long time, the victor appeared to be Netscape. However, when Internet Explorer 4 was introduced, popular opinion quickly shifted. As this browser essentially became a regular feature of Windows computers, it inherited all the more authority among the landscape of browsers. Also, because Windows computers were widely sought out at the time, naturally, users were more exposed to Internet Explorer than its competition.

Since most people at the time were beginning to warm up to the idea of personal computers, Internet Explorer was essentially seared into their minds as a search engine. Also, as Microsoft had a much larger budget of disposable income available than its counterpart Netscape, it more efficiently funded its own IE development.

The digital age has seen all businesses move their marketing strategies to the online realm in order to garner the most success. Every business needs to have a good online presence if they want to keep a competitive edge in this day and age. Having a good online presence relies on several things being taken into consideration but the most important aspect of it all is the website of your business. Having a basic website is not good enough to count as a strong online presence, your company’s website needs to have good web design in order to be helpful for the success of your business.

Importance of Good Web Design

There are several key elements which contribute to making a good online presence. The web design for your company’s own website makes up a crucial aspect of it all.

If you are wondering exactly how important it is to have a good web design, you should know that the web design can either make or break the success of your online business. The website of a business is the first impression which the customers have of the business. It takes just a few seconds for a visitor to your website make a decision about whether or not they want to engage with your business. Here’s a look at how a good web design can benefit your business.

Web design has never been the easiest career path to embark on for those who are interested. However, that does not mean it cannot be done. Through hard work and diligence, as well as perhaps an ideal mentorship (online or in person), becoming a web designer is achievable. Beginning in 2014, the projected web designer career growth was estimated to be 24%.

In 2017, this statistic has certainly proved to be true, and the field is still steadily growing. In terms of getting on the path to becoming a web designer, most people have no idea where to begin. This is completely fine! It is normal to feel overwhelmed in the beginning. However, by taking it one step at a time, you will soon be looking back on these days as though you had nothing to be afraid of.